Marketing Market Segmentation

Tuesday, March 3, 2009

Internet Marketing Success Tips - How to Always Show a Profit in Your Information Product Business

Are you fully aware of all the assets you have in your possession at this very moment? Most people have no idea of the astounding number of assets and resources readily available to them right now that could be used to quickly build and grow an information product business.

When I first ask clients to tell me what their assets are, I typically get a very short list of only five or ten items... money, equipment, products, education and the like. But an asset is much more than what those kinds of things represent.

By definition, an asset is a useful or valuable quality, person, or thing; an advantage or resource. If you're unaware of all the valuable assets currently at your disposal, then how can you use or tap into them, much less fully leverage them?

Let's take a look at a just a handful of the many powerful business-building assets you already have at your disposal... key assets that will enable you to not only survive, but thrive in your information product business.

Personal and Professional Assets Mini Inventory

Contacts

Make a list of ALL of your contacts and their relationship to you. Include business associates; past or present coworkers; networking acquaintances; current and past bosses and supervisors; vendors and suppliers.

Remember to include personal and business service providers; relatives; blogging or other social networking contacts; mastermind partners; media and PR contacts; and so on. Don't overlook anyone. Sometimes it's the people you least expect who turn out to be your most valuable connections.

List Assets

Record any contact lists you currently have or could easily gain access to. Include your own or others' prospect and customer list; personal and professional association, membership, club, church or other group lists.

Be sure to include any lists that you'd like to gain access to. Take a few minutes to brainstorm or research how you could gain access to them.

Personal Assets

Make a detailed list of your core strengths, education, experience, skills and any specialized training you've had. Consider all areas of your life... relationships, parenting, finances, and health and fitness.

Don't forget to include things like volunteering, musical and foreign language training and experience. You'll be amazed at how quickly your list of assets will grow when you take every area and facet of your life into account.

Content Assets

List any content you've ever created, even if it's raw, unpolished material. Include things such as business, association or club newsletters and articles; white papers and reports; interviews; coaching or consulting emails or other communications.

Case studies and testimonials; newspaper columns; product, service, book or other reviews; press releases; pamphlets or brochures; and instructional charts, graphs or blueprints are all content assets that could be reframed for use in your Internet business.

Physical and Virtual Assets

Look around your home and office and make a list of your computer hardware; electronics / equipment (iPod, digital camera / video camera, microphones, VCR or DVD player / recorder, cell phones, headsets, etc.).

Take stock of your software programs or applications; web hosting, broadband Internet access, phone line access / service, etc. Be sure to include service providers such as a bookkeeper, webmaster, programmer, web designer and others.

Financial and Other Liquid Assets

Make a list of your cash assets including credit lines, savings, 401Ks and other retirement accounts or funds. Record anything else that could be sold or otherwise immediately converted to a cash asset.

Consider real estate and other investments and any other potentially cash-generating assets such as any products or product inventory, rental properties, intellectual property (with a sales process in place), and anything else that currently generates or could easily be set up to generate an income.

"If you count all your assets, you always show a profit." -Robert Quillen

When you take time to take stock of the countless assets and resources readily available to you, you'll discover it's far easier to start and build a profitable Internet business than you may have been thinking.

Need help identifying and leveraging all of your business and personal assets? You're invited to claim your free copy of my eye-opening report by going to http://iprofitonpurpose.com/making-money-online.htm .

From Mary Anne Fisher: The Profitable Internet Business Coach for Conscious Entrepreneurs

Cbmall La
?62596
2007 12 01 Archive
Adult Asthma Not Just Kids Disease
Adult Asthma Not Just Kids Disease
2007 06 01 Archive
2007 02 01 Archive
Asthma
Finding Time For R R
Liveyourbestlifeeverydayineveryway
Liveyourbestlifeeverydayineveryway
Personal Trainer
2007 09 01 Archive
Blogger
1000 Crunches Per Day Wont Get You Six
2008 07 01 Archive
Home Remedies For Wrinkles
2009 01 01 Archive
Asthma
2008 01 01 Archive
Asthma
Setting Your Personal Fitness Goals
Mitm La
2007 10 01 Archive
Adult Asthma Not Just Kids Disease
2008 06 01 Archive
Finding Time For R R
2007 11 01 Archive
2008 06 01 Archive
2008 01 01 Archive
Pinger
Cbtopsites La
2007 03 01 Archive
2007 12 01 Archive
2008 02 01 Archive
Default
Body And Mind In Healthy Aging
Cbmall La
2008 08 01 Archive
2009 01 01 Archive
Personal Trainer
2007 07 01 Archive
Liveyourbestlifeeverydayineveryway
?89181
Pinger
2007 03 01 Archive
Low Calorie Snacks
Finding Time For R R
Setting Your Personal Fitness Goals
2007 02 01 Archive

Do You Dare Take on the Internet Marketing Challenge?

To be certain, more and more of us are hearing or are going to hear about Internet Marketing. There are those of us who have started, or are about to start or a long way ahead of the pack. No matter where we are in our pursuit of the options and opportunities offered by Internet Marketing, we must be aware that we must be prepared to learn and keep on learning if we want to succeed. Yes, some of us may get lucky or make a quick hit without any sort of preparation. But do not count on it. How many of us have won a lottery or raffle? As I write this in the early hours of a new day, I am thinking of the many good people I have had the privilege to meet in Internet Marketing. The repeated calls that comes through from these people are, prepare yourself, do not be taken up by the hype, avoid those who entice you with false promises and be ready to work.

Fortunately, to help us in our preparations and to hone our Internet Marketing skills, there are more than enough resources online to help us. To succeed, we need these resources. The challenge however is, how do we choose from the many available? Do we base it solely on the words of the advertisers? Or do we look at the goodies offered? Or the price? I would like to believe that many of us would be comfortable with people we trust. In selecting our Internet Marketing Resources, the same applies. Ultimately, as in customer service, it is the people who make the difference. How do we know that the Internet Marketing Resources we choose are created or driven by people we can trust? There are so many who just want to push some stuff to us and hit us for the dollar. To me, it comes from word of mouth. It comes from actual interactions and experiences. The resources we choose must be able to motivate us and take us through the challenges. There will be difficult times irregardless of whether we are beginners or professionals. During such times and all along the journey, will the resources we select be dynamic,stay relevant and be with us?

Let us be fully aware and remind ourselves that to meet the challenges of Internet Marketing, we need to prepare ourselves and to help us prepare and be prepared always, we need to be able to select the right resources. The right resources are from people who are committed to our success. They are determined to share their success and help us in our quest. Is this just a fancy? No,let me assure you that there are such people all over the world. They are the genuine articles and our world certainly needs more of them. But where are they? How do you meet such people? To learn about these resources and the people behind them, you may wish to visit our site where a number of resources have been identified in terms of quality but most of all because of the people factor. With best wishes and may the force be with you in your Internet Marketing endeavors.

Learn more here.

Say yes to the challenge but say no to scams and the big hyped-up promotions. Aim high but keep your feet on the ground. You cannot go wrong with the best online Internet marketing guide and resource that is the choice of thousands of Internet marketers. View a video, register for your Free Internet Wealth Guide and learn more at the main site. Kick start your Internet marketing business at http://www.moneysworth-review.com . Act with complete confidence and full assurance.

Blogger
2007 12 01 Archive
?62596
Finding Time For R R
Personal Trainer
Low Calorie Snacks
2007 03 01 Archive
Cbmall La
?62597
Cbmall La
2008 10 01 Archive
Affiliates
Cbtopsites
How Do I Get Flat Stomach
Finding Time For R R
2007 01 01 Archive
Body And Mind In Healthy Aging
2008 10 01 Archive
?62597
Liveyourbestlifeeverydayineveryway
2007 11 01 Archive
Adult Asthma Not Just Kids Disease
How To Get Rid Of Headaches Naturally
2008 05 01 Archive
Mitm La
Home Remedies For Wrinkles
2007 11 01 Archive
2009 01 01 Archive
Cbtopsites La
2007 02 01 Archive
?62594
Pr
2007 03 01 Archive
Liveyourbestlifeeverydayineveryway
Liveyourbestlifeeverydayineveryway
2006 12 01 Archive
?89181
Personal Trainer
Asthma
?62594
2008 06 01 Archive
?62594
2006 12 01 Archive
How Do I Get Flat Stomach
2008 03 01 Archive
2007 11 01 Archive
Purchase Form
2007 03 01 Archive
Liveyourbestlifeeverydayineveryway
2008 11 01 Archive

Feb 11, 2009 Feb 13, 2009 Feb 14, 2009 Feb 15, 2009 Feb 16, 2009 Feb 17, 2009 Feb 18, 2009 Feb 19, 2009 Feb 20, 2009 Feb 21, 2009 Feb 22, 2009 Feb 23, 2009 Feb 24, 2009 Feb 25, 2009 Feb 26, 2009 Feb 27, 2009 Feb 28, 2009 Mar 1, 2009 Mar 2, 2009 Mar 3, 2009 Mar 4, 2009 Mar 5, 2009 Mar 6, 2009 Mar 7, 2009 Mar 8, 2009 Mar 9, 2009 Mar 12, 2009